2023  |  Branding & Visual Identity   

Converge is a space catered specifically towards photographers which provides 24/7 workspaces and social areas designed for fostering connection and collaboration. In an industry which typically requires hours of working alone, Converge acts as a hub for photographers to work together, socialize, and continue perfecting their craft. 

Converge walks a fine line between a sense of rigidity and playfulness. Through a reserved color palette which occasionally shows it’s personality, angular and rigid typographic choices which are balanced by counters and inkwells that exude a sense of playfulness, Converge is a reflection of the photography industry as a whole. Though grounded in a sense of rigidity and tradition, room is always left for a sense of playfulness and expression. 

2023  |  Branding & Visual Identity   

Converge is a space catered specifically towards photographers which provides 24/7 workspaces and social areas designed for fostering connection and collaboration. In an industry which typically requires hours of working alone, Converge acts as a hub for photographers to work together, socialize, and continue perfecting their craft. 

Converge walks a fine line between a sense of rigidity and playfulness. Through a reserved color palette which occasionally shows it’s personality, angular and rigid typographic choices which are balanced by counters and inkwells that exude a sense of playfulness, Converge is a reflection of the photography industry as a whole. Though grounded in a sense of rigidity and tradition, room is always left for a sense of playfulness and expression.