2024 | Branding & Visual Identity
Native Roots is a mobile application which identifies plants native to Appalachia. Where Native Roots differentiates itself from other plant identification apps is it’s ability to provide information on how to care for one’s plants, encourages their users to grow their own native plants, and is partnered with local nurseries to assist in local conservation efforts.
A sense of craftmanship, agricultural tradition, community, and approachability are at the heart of Native Root’s visual identity.
2024 | Branding & Visual Identity
Native Roots is a mobile application which identifies plants native to Appalachia. Where Native Roots differentiates itself from other plant identification apps is it’s ability to provide information on how to care for one’s plants, encourages their users to grow their own native plants, and is partnered with local nurseries to assist in local conservation efforts.
A sense of craftmanship, agricultural tradition, community, and approachability are at the heart of Native Root’s visual identity.